eurostar

+15 million travellers per year.

Eurostar offers the largest international high-speed network in Western Europe, serving 28 destinations in Germany, Belgium, France, the Netherlands and the United Kingdom.

challenge

On these trains, bread is wasted when it has not been distributed to travellers.
Beer is consumed in the bar area and on meal trays.

solution implemented

Unsold bread is collected daily via our Pain de Minuit Collecte app.
It replaces a large portion of our brewing cereals when making Pain de Minuit beer.

A Pain de Minuit beer edition was co-signed and is offered to Eurostar travellers in the bar area to share this great story with passengers.
For this partnership, the Pain de Minuit served to consumers has a carbon footprint reduced by 35% compared to an equivalent craft beer and we are very proud of it.

We were awarded at the "Onboard Hospitality Awards 2025" alongside our client, with two prizes: the Best Sustainability Programme and the Catering Innovation of the Year.